Mazda2 Online Augmented Reality Experience 100% pure Zoom-Zoom

Posted on February 26, 2010 by Total Immersion

Tap into 100% pure Zoom-Zoom. Concentrated. Introducing the all-new 2011 MAZDA2. Go to MazdaUSA.com/MAZDA2 for all the latest news & updates leading up to its launch Summer 2010. Augment your reality by downloading your own can. Use your web cam to view all your favorite MAZDA2 colors. Punch the keys to control the spin and [...]

Filed under: New Projects, Online Marketing | Tagged: , , , , , , | 1 Comment »

SFR presents “Finger Snow Experience” : First Halfpipe Simulation Game using Augmented Reality

Posted on February 25, 2010 by Total Immersion

Creative Agency, Buzzman and SFR launched Finger Show Experience, first Halfpipe Simulation Game using Augmented Reality. Get your fingers warm up with this fun experience before using unlimited SMS service included in “Séries MTV de SFR” plans ! Go to www.fingersnow.fr to start the challenge ! Credit : Buzzman / SFR

Filed under: New Projects, Online Marketing | Tagged: , , , , , , , , | 3 Comments »

Nissan Qashqai In Store Augmented Reality Experience

Posted on February 23, 2010 by Total Immersion

Nissan France launched a unique In Store Nissan Qashqai Augmented Reality Experience featuring finger pointing technology  to configure the colour of the crossover and an exciting game emphasizing the car. You can experience it by Nissan Car Dealers in France. Credit : Nissan / Duke Interactive

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Atol, Opticians Network, launched Augmented Reality Trying on Glasses Web Experience

Posted on February 19, 2010 by Total Immersion

Atol unveiled a new web-based experience offering people to try latest glasses collection “AK Adriana Karembeu”. This augmented reality experience uses Total Immersion D’Fusion@Home and face tracking technology. It enables customers to select and try different designs and colours. Firsts glasses to try are available now here. Other models are coming soon.

Filed under: New Projects, Online Marketing | Tagged: , , , , , , , , | 2 Comments »

TI on TV : Latest reports talking about us here !

Posted on February 17, 2010 by Total Immersion

We received visit of French Tv for Universcience. Have a look at this report in French here : In the meantime, Philippe de Passorio, head of Asian Pacific Office presented our technology to Japanese TV TOKYO. Here is the report in Japanese :

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Meet and Greet at Mobile World Congress !

Posted on February 16, 2010 by Total Immersion

We will be present this week at Mobile World Congress to talk about Augmented Reality Solution on mobile. Please contact us if you want to organise a meeting with us! We will also participate to Sony Ericsson Creation Day (Feb 17th – Hall 7). We will feature the latest development on Mobile Augmented Reality. Come [...]

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Expert Review : Bruno Uzzan “A Real-World Vision of Augmented Reality”

Posted on February 16, 2010 by Total Immersion

Bruno Uzzan, CEO and co-founder of Total Immersion is talking about Augmented Reality on Adotas. Augmented reality (AR) has been in the consumer mainstream for less than a year now. While the technology has been around for considerably longer, enabling web-based AR quickly opened up an enormous array of digital marketing applications. Digital marketing is [...]

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Blog Review : “Augmented Reality Meets Home Entertainment”

Posted on February 15, 2010 by Total Immersion

Please have a look at this article : Home Media Magazine Three of the fourth quarter’s biggest DVD and Blu-ray Disc releases featured a bonus that can’t be found on the discs, but only on the packaging. And the company behind it is hoping they won’t be the last in home entertainment to try it. [...]

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Japan’s Digital Advertising To Offer Augmented Reality Ads

Posted on February 13, 2010 by Total Immersion

Japanese online advertisement planning company Digital Advertising Consortium Inc. has partnered with the French company Total Immersion to market advertising based on that company’s software technology for so-called augmented reality. The technology fuses real video images with computer-generated images. For example, if a person stands in front of a PC equipped with a webcam so [...]

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2010 Vancouver : Have a look to Yahoo!’s Fancouver Augmented Reality Experience

Posted on February 12, 2010 by Total Immersion

Yahoo! extends its vision of being the center of people’s online lives with comprehensive coverage and experiences coming from the world’s largest winter sporting event. Yahoo! will keep fans on top of the action with a games-dedicated website featuring award-winning writers, a new Olympic mobile site, a custom-designed broadcast studio in Vancouver, and an entertainment [...]

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