Get the picture? Total Immersion teams with Olympus for Breakthrough Augmented Reality Camera

Shutterbugs Can Take Photos, Videos in a Virtual Test Drive of the New PEN E-PL1 LOS ANGELES (June 30, 2010) – AR is definitely ready for its close-up. In a development certain to make digital photography buffs do a double-take, Total Immersion (www.t-immersion.com), the global leader in augmented reality (AR), announced that it has teamed with [...]

Hidden Creative augments Augmenting The Great Outdoors – With Channel Five, The Gadget Show, T3 Magazine & JCDecaux.

Total Immersion’s partner Hidden Creative has developed an interactive augmented reality experience for Channel Five’s The Gadget Show after the hugely popular AR presentations at the Gadget Show Live at the NEC Birmingham earlier this year. The Gadget Show gives the mass consumer an insight into gadgets and technology, whilst providing substantial information to engage [...]

New AR Books : Dinosaurs Alive and Fairyland Magic come alive !

Total Immersion’s Partner Leovation and Carlton Kids teamed up to develop new exciting books featuring unique AR Experience in UK. More information on dedicate website.

Meet and greet @ CBweb Club : Augmented Reality Breakfast June 29th (Paris)

Total Immersion’s COO, Eric Gehl will participate to CBweb Club Breakfast on June 29th and talk about Augmented Reality and new opportunities for brands. This event takes place in Paris from 9 am to 10:30 am. Registration here. Hope to see you there !

Volkswagen Scirocco Cup China : the Most Advanced Augmented Reality Car Racing Game

Have a look at this wonderful project performed by creative partner Axis3D and augmented by Total Immersion. This experience done for Volkswagen’s Scirocco Cup 2010 in China presents the most advanced car racing game in the AR industry. You can experience it here.

Total Immersion puts in the action with new “Iron Man 2” Augmented reality application

Collaboration with LG Mobile Phones, Marvel and Paramount Lets Anyone Don the Gear and Fly Around Like Tony Stark via IM2 Microsite and New LG Ally Android Mobile Phone LOS ANGELES (June 23, 2010) – Curious to see the world as Tony Stark sees it? Well, you can now don the gear, thanks to Total Immersion, [...]

Blog Review Pocketmedia Blog : Launch of the new Augmented Reality Z-CARD®

Have a look at this article : Pocketmediablog Augmented Reality is increasing in popularity and it’s easy to see why! With the development of this new technology advertisers and retailers have a compelling new way of driving traffic on-line and increasing end user engagement. Augmented reality (AR) is the term used to describe a live [...]

Augmented Reality Football Games for Street Marketing and Shopping Mall Entertainment

World Cup is the right time to develop exciting Augmented Reality Events and Street Marketing Campaigns. Here are some examples of projects performed by our partners in Hong Kong and in La Réunion. Interact 3D – Shopping Mall AR Experience in La Réunion (France) Cherrypicks -  Street Marketing in Hong Kong Metro (R.O.C)

Wrap Up of Yahoo! Internet Week in New York

We presented @ Internet Week our Latest Online Demonstrations. Here are some snapshots and video from this event :

New Augmented Reality Online Experience for Peugeot RCZ in Italy

Our Italian Partner Realtà designed an Online AR Experience to support latest communication on Peugeot RCZ in Italy. You can experience it here.

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