“Volkswagen Virtual Golf Cabriolet” in Mobile and iPad Augmented Reality App

Posted on July 26, 2011 by Total Immersion

The Golf Cabriolet is finally back after 9 years of absence, since production stopped in 2002 after 23 years of success. Amongst all brands and types, soft-tops have always enjoyed a significant attraction and the challenge still remains to present the latest vehicles as quickly as possible for the general public to discover and enjoy. [...]

Filed under: Mobile, New Projects, Online Marketing | Tagged: , , , , , , , , , , , , , , | 1 Comment »

Cartoon Network’s Generator Rex Augmented Reality Nanite Detector Scan: New Version Available!

Posted on June 17, 2011 by Total Immersion

A new version of Generation Rex Nanite Detector Scanwith more AR characters is now available . You can experience it here. We take the opportunity of this blog post to share with you some funny videos shared on YouTube.

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Cartoon Network Takes Augmented Reality with Generator Rex App Across Asia

Posted on May 16, 2011 by Total Immersion

Cartoon Network is giving kids an unprecedented chance to check if their bodies are hosting nanites – microscopic machines – via a new augmented reality (AR) application created for its awesome new series, Generator Rex. For the first time ever kids can participate and test themselves for nanites – which in the series have invaded [...]

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Zoo&Co’s Augmented Reality Online Mirror for Swimsuits is Magic

Posted on May 4, 2011 by Total Immersion

Users Anywhere Can Try on Hundreds of Bathing Suits in Less Than Five Minutes with AR Virtual Fitting Room. Shoppers are loving the world’s first online 3D fitting room at Zoo&Co.  The web-based shopping experience lets users try on bathing suits in the comfort of their own home, with just a webcam. The online fitting [...]

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Lolita Lempicka Premier Parfum Augmented Reality Experience

Posted on April 18, 2011 by Total Immersion

Experience on www.MorsuredAmour.com latest Lolita Lempicka Augmented Reality Experience. When Lolita Lempicka’s creative univers meets enchanted nature of Premier Parfum, it will surprise you!

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Volvo Pioneered the First Ever YouTube Masthead with an Augmented Reality Experience

Posted on April 12, 2011 by Total Immersion

On Saturday, March 12, Volvo Cars of North America (VCNA) offered for one day only an Augmented Reality (AR) S60 driving experience iPhone and Android app that activates when visiting YouTube. This campaign, created by Euro RSCG New York, marks the first YouTube masthead ever created with an AR experience of any kind. It is [...]

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Imatech launched Augmented Reality Cross Platform Campaign for Honda Cars Philippines

Posted on March 31, 2011 by Total Immersion

Honda Cars Philippines embraces new technology, thus making use of augmented reality as part of their element in promoting latest Honda Jazz 2011.  During their launch they demonstrated their interactive AR brochure depicting the stylish 3D color changeable  model of the car, a short video presenting the spacious coupé, and the accommodating seat configurations. They [...]

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In Store and Online Augmented Fitting Room to Try Citizen Watches

Posted on March 25, 2011 by Total Immersion

Total Immersion’s Partner in Taiwan, Ya de Li Technology developed an Augmented Reality Fitting Room for Citizen Watches. Experience was deployed online and in major department stores during Chinese New Year. Communication on the AR Experience has been supported by GQ Magazine. After 2 weeks more than 36.000 people experienced the Virtual Watches and 3.000 [...]

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Show Us Your Poker Face ! with Partouche Poker Face Augmented Reality Sweepstake

Posted on March 21, 2011 by Total Immersion

Partouche Poker launched an online sweepstake called “Partouche Poker Face” based on Total Immersion’s Technology! It allows you to create your own Poker Face in 3D, share it on social media and win one of 100 prizes! For more information, visit Partouche Poker Face page here.    

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Ecobuild 2011: Augmented Reality Enhances Knauf Product Portfolio

Posted on March 17, 2011 by Total Immersion

As augmented reality advances in technical capability, an increased range of commercial applications are constantly emerging, identifying new verticals to which the technology can be applied. Knauf Insulation has enhanced their sales and marketing strategy with AR for Ecobuild 2011 by using augmented reality to demonstrate their residential and commercial insulations product ranges. The construction [...]

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