AR Immersion 2010: Summary: Retail & E-Commerce

Posted on November 18, 2010 by Total Immersion

The Retail & E-Commerce session at AR Immersion 2010 featured a panel of AR experts including Sonya Rosas (Digital Out of Home Strategist, IPG Emerging Media Lab), Mike Marcinkowski (Senior Engineer, Gillette, P&G), John Leahy (CEO, ImmediaC), Michael Warton (CEO, YOUReality), and Total Immersion’s Max Polisar. Rosas described how AR is used to enhance traditional [...]

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The Wanted’s Augmented Reality CD Booklet unveiled in the UK

Posted on October 29, 2010 by Total Immersion

Here is a great way to put some exclusive and exciting digital content on a traditional CD booklet. Have a look on this project augmented by Total Immersion for the music group The Wanted / Universal in the UK. 6 exclusive contents are available on this AR Booklet ! You can experience it here .

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AR Immersion : Conference agenda now available !

Posted on October 19, 2010 by Total Immersion

If you want to participate please contact us ! 09:00 -    AR 101 – Main Stage You don’t know AR yet?  Head back to class and learn everything about the exciting world of augmented reality. 10:00 -    Opening Keynote – Main Stage Join Bruno Uzzan, co-founder & CEO, as he unveils Total Immersion’s vision for [...]

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Blogreview : Inventorspot Children’s Book Turns Harry Potter’s Fiction Into Reality

Posted on October 4, 2010 by Total Immersion

Have a look at this article : Inventorspot While most children ardently believe the magic conjured up by Harry Potter and his band of wizards is the real deal – they soon learn to file those beliefs away, alongside Santa Claus and the Tooth Fairy. Fiction is make-believe and scientific proof is another thing all [...]

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Meet and Greet @ IBC Conference Sept 13th Amsterdam

Posted on September 9, 2010 by Total Immersion

Myles Peyton, EMEA Sales Director, Total Immersion, UK will be present at IBC Conference on Augmented Reality session :  Reality check on AR -is augmented reality a new enabler for rich interactive infotainment content? More information here. If it weren’t for 3D stereo then augmented reality would be the buzz word on everybody’s lips this [...]

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New AR Books : Dinosaurs Alive and Fairyland Magic come alive !

Posted on June 29, 2010 by Total Immersion

Total Immersion’s Partner Leovation and Carlton Kids teamed up to develop new exciting books featuring unique AR Experience in UK. More information on dedicate website.

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Watch Out our New Augmented Reality Demo Reel 2010 !

Posted on June 10, 2010 by Total Immersion

Total Immersion’s CEO Bruno Uzzan presented this  demo reel 2010 at Augmented Reality Event 2010 which took place in Santa Clara last week. Please have a look at this video featuring our greatest Augmented Reality Experiences ! Total Immersion is the global leader in augmented reality. Through its patented D’Fusion® technology, Total Immersion blurs the [...]

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Hidden Creative brings digital spider ‘to life’ for BBC Worldwide’s Focus magazine

Posted on June 3, 2010 by Total Immersion

Manchester-based digital marketing agency Hidden Creative has created an augmented reality experience for the July issue of BBC  Worldwide’s Focus magazine, ‘The Science of Fear’, featuring a 3D spider. FORWARD-thinking digital marketing agency Hidden Creative has designed the first augmented experience in which a spider appears to ‘come to life’. The Manchester-based firm was commissioned [...]

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Edition Atlas Star Wars Comics Collector #5 with Darth Vader in Augmented Reality

Posted on April 9, 2010 by Total Immersion

This is a special message to all our Star Wars Fans. Editions Atlas (De Agostini Group) just released 5th issue of Star Wars Comic Collector with unique AR feature : Darth Vader. By presenting the comic #2 (with Luke Skywalker)  and #5, users will enjoy an animated combat mode whit light sabre and telekinetic. To [...]

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TV Magazine Télé 7 Jours celebrates its 50th Anniversary with a 3D Cover featuring Johnny Hallyday

Posted on March 29, 2010 by Total Immersion

Télé 7 Jours, leading french TV magazine celebrates its 50th Anniversary with a unique Augmented Reality Experience on the cover. The experience is a special message from world famous singer and actor Johnny Hallyday. In this 176 pages special issue, Télé 7 Jours presents also two interactive advertisings in augmented reality that you can experience [...]

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