Canon Pixma Cross Media Digital Campaign in Hong Kong

Posted on September 2, 2010 by Total Immersion

Total Immersion‘s partner, Leovation unveiled a cross media AR experience to support the new Canon Pixma campaign. The AR experience is available on web and on street marketing event located in famous shopping malls. The new standardized AR+ logo is present on Canon catalogue to recognize active pages/images and on the experience website. You can [...]

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Total Immersion Enlists Augmented Reality to Promote Environmental Awarness, Help Kids Rescue Endangered Species

Posted on August 20, 2010 by Total Immersion

This season, environmental consciousness doesn’t need to wait for the classroom. As kids in the U.S. begin that annual back-to-school ritual, Total Immersion has joined forces with two environmental organizations to bring an engaging lesson in eco awareness to children visiting SEA Lab in Redondo Beach, just south of Los Angeles. In association with the [...]

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AR&Co Cross Media Campaign for Toyota Yaris in Indonesia

Posted on August 12, 2010 by Total Immersion

Total Immersion’s Indonesian partner AR&Co presented a cross media campaign for new Toyota Yaris in Indonesia. This campaign featured interactive kiosk in 18th Indonesia International Motor Show and AR advertising on Kompass newspaper. Augmented Reality & Co (AR&Co) is the first and leading markerless augmented reality company in South East Asia. Based in Jakarta (Indonesia), [...]

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Hidden Creative augments Augmenting The Great Outdoors – With Channel Five, The Gadget Show, T3 Magazine & JCDecaux.

Posted on June 30, 2010 by Total Immersion

Total Immersion’s partner Hidden Creative has developed an interactive augmented reality experience for Channel Five’s The Gadget Show after the hugely popular AR presentations at the Gadget Show Live at the NEC Birmingham earlier this year. The Gadget Show gives the mass consumer an insight into gadgets and technology, whilst providing substantial information to engage [...]

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Interactive Augmented Reality Attractions in Expo 2010 Shanghai China

Posted on April 30, 2010 by Total Immersion

Come and Experience Augmented Reality in Shanghai Expo 2010 ! Total Immersion delivers a interactive experience mixing face-tracking and movement detection for Sanofi-Aventis booth in French Pavillon. Axis3D, chinese partner of Total Immersion, develops a unique face-tracking application that you can experience in Chinese Pavillon. To be continued… !

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Blog Review : Event Marketer U.S. Army Launches Augmented Reality Game

Posted on April 16, 2010 by Total Immersion

Please have a look at this article : Event Marleter The U.S. Army on Feb. 11 launched Army-Race for Strength, an interactive Augmented Reality (AR) game, to engage prospective recruits and showcase the technology and training used to develop strong soldiers. The AR game debuted at the Army’s Strength in Action Zone exhibit at Daytona [...]

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Renault’s Cross-Media Augmented Reality Experience

Posted on March 11, 2010 by Total Immersion

French Car Manufacturer, Renault unveiled European Cross-Media Augmented Reality Experience for the official launch of its two last convertible cars “New Renault Mégane Coupé-Cabriolet ” and “Renault Wind”. Photos : Olivier Martin-Gambier Last 4th March, the Augmented Reality Experience was released in 3 locations at the same time: -           In kiosks featured on Renault’s booth at 80th International [...]

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Interactive Kiosk at LA Auto Show for new Mazda 2

Posted on December 10, 2009 by Total Immersion

Mazda debuts it’s 2011 Mazda 2 at the LA Auto Show (December 4, 2009).   Consumers show a can of “Zoom Zoom” energy drink and the vehicle emerges above the can.

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Interactive AR Show-Window at Isetan Department Store in Shinjuku Tokyo

Posted on December 8, 2009 by Total Immersion

First Japanese interactive show-window display using Total Immersions technology is in operation at an Isetan department store in Shinjuku Ward, Tokyo, from December 2 to 25, 2009. This display developed for Sony Music Communications Inc (SMC) and Sky&Road Co Ltd by NTI puts shoppers into a wonderland. Source

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Tequila Spain developed an AR Kiosk with Movement Detection for a one year roadshow

Posted on December 3, 2009 by Total Immersion

Tequila Spain presented last week in Palma de Mallorca (Spain) a dedicated AR event and a quizz about innovation in a magical mirror using new special D’Fusion feature: Movements Detections . This mirror and the event will be operated in several spanish locations during one year to promote innovation to small and medium-sized enterprises. This [...]

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