Learn how to pour a draft beer like a seasoned bartender with AR!

Total Immersion’s partner in Spain, Innovae Vision developed a web-based AR application for Mahou. Mahou is the leader of the beer industry in Spain and is present in 35 countries. Thanks to this application named “Caña 10 training”, users can learn how to lean the glass right in order to serve the best AR draft [...]

Cartoon Network’s Generator Rex Augmented Reality Nanite Detector Scan: New Version Available!

A new version of Generation Rex Nanite Detector Scanwith more AR characters is now available . You can experience it here. We take the opportunity of this blog post to share with you some funny videos shared on YouTube.

Cartoon Network Takes Augmented Reality with Generator Rex App Across Asia

Cartoon Network is giving kids an unprecedented chance to check if their bodies are hosting nanites – microscopic machines – via a new augmented reality (AR) application created for its awesome new series, Generator Rex. For the first time ever kids can participate and test themselves for nanites – which in the series have invaded [...]

Lolita Lempicka Premier Parfum Augmented Reality Experience

Experience on www.MorsuredAmour.com latest Lolita Lempicka Augmented Reality Experience. When Lolita Lempicka’s creative univers meets enchanted nature of Premier Parfum, it will surprise you!

Nissan Cube Augmented Reality Kiosk at Seoul Motor Show 2011

Total Immersion’s Korean partner Imtree produced an Augmented Reality Experience on Kiosk for the Nissan Cube booth at Seoul Motor Show 2011. AR experience has been well received by attendees and attract people on the Nissan Booth. The AR experience contains virtual product presentation and car colours configurator triggered by finger pointing detection system.

Volvo Pioneered the First Ever YouTube Masthead with an Augmented Reality Experience

On Saturday, March 12, Volvo Cars of North America (VCNA) offered for one day only an Augmented Reality (AR) S60 driving experience iPhone and Android app that activates when visiting YouTube. This campaign, created by Euro RSCG New York, marks the first YouTube masthead ever created with an AR experience of any kind. It is [...]

Imatech launched Augmented Reality Cross Platform Campaign for Honda Cars Philippines

Honda Cars Philippines embraces new technology, thus making use of augmented reality as part of their element in promoting latest Honda Jazz 2011.  During their launch they demonstrated their interactive AR brochure depicting the stylish 3D color changeable  model of the car, a short video presenting the spacious coupé, and the accommodating seat configurations. They [...]

Last Days to Experience Ocean Park’s AR Experience “Love the Ocean” in Hong Kong

Ocean Park, Ocean Park Conservation Foundation Hong Kong and Times Square joint hands to present to you: LOVE THE OCEAN activity, to let people understand the importance of the ocean to all life forms of the Earth and to bring out educational messages on how we are can help protect marine animals. An enormous Submarine [...]

Ecobuild 2011: Augmented Reality Enhances Knauf Product Portfolio

As augmented reality advances in technical capability, an increased range of commercial applications are constantly emerging, identifying new verticals to which the technology can be applied. Knauf Insulation has enhanced their sales and marketing strategy with AR for Ecobuild 2011 by using augmented reality to demonstrate their residential and commercial insulations product ranges. The construction [...]

Meet and Greet @ Online Marketing and E-Commerce Expo in Madrid (March 16th-17th)

OMExpo and E-Commerce Madrid focuses on the intensive exchange between advertising firms, agencies and professionals of the digital sector. The exhibition is aimed toward those economic sectors which already use digital advertising. Furthermore it’s aimed at the sectors and their relevant marketing executives that are not involved in digital marketing, yet. Visit our booth #E63 [...]

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