Last Days to Experience Ocean Park’s AR Experience “Love the Ocean” in Hong Kong

Posted on March 18, 2011 by Total Immersion

Ocean Park, Ocean Park Conservation Foundation Hong Kong and Times Square joint hands to present to you: LOVE THE OCEAN activity, to let people understand the importance of the ocean to all life forms of the Earth and to bring out educational messages on how we are can help protect marine animals. An enormous Submarine [...]

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Carlton Kids gave Free Christmas Augmented Reality Demo to Metro UK Readers

Posted on December 23, 2010 by Total Immersion

Filed under: Fun Stuff, New Projects, Publishing | Tagged: , , , , , , , | Leave a Comment »

Augmented Gifts Ideas for Christmas (Part 2) : Carlton Augmented Reality Books in the UK

Posted on December 16, 2010 by Total Immersion

Have a look at this commercial for the UK market for Carlton’s Augmented Reality Books augmented by Total Immersion and Leovation. There is 3 different books : Dinosaurs Alive, Fairyland Magic and The Magic Of Christmas. More information and online shopping on dedicated website : Books come alive. Tv Spot : Users Guide :

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CNN Connects Viewers to New Evening Primetime Line-Up Using Augmented Reality Technology

Posted on December 6, 2010 by Total Immersion

CNN is redefining the news experience for its viewers debuting a unique technology-driven global marketing campaign. To  launch CNN’s new weekday evening primetime line up in Asia Pacific, led by News Stream airing at 9pm Hong Kong time, the campaign uses Augmented Reality technology to animate CNN anchor Kristie Lu Stout. Using image recognition and [...]

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For Christmas 2010, Ask Santa Claus for Augmented Gifts !

Posted on December 3, 2010 by Total Immersion

This is the first part of our selection of great Christmas Gift featuring Total Immersion’s Augmented Reality technology. Nathan Interactive Book : Dokéo+ with Dokito This book developed and designed for kids between 2 and 5 years old proposes funny interactions with a dedicated character : Dokito. Hachette Parlour Game : “La Boite à Enigmes [...]

Filed under: Consumer products, New Projects, Publishing, Toys, Trading Cards | Tagged: , , , , , , , , , , , , , | Leave a Comment »

AR Immersion 2010 Video: AR in Print

Posted on December 3, 2010 by Total Immersion

Andrew Pang (Managing Director, Leovation Ltd), Ruben Padilla (Managing Director, Augmented CPG) and Greg Davis (General Manager, Total Immersion) speak in the Augmented Reality in Print panel at AR Immersion 2010 conference, November 9, Los Angeles, CA. For more videos from AR Immersion, visit Total Immersion’s AR Immersion 2010 YouTube Channel.

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AR Immersion 2010: Summary: Augmented Reality in Print

Posted on November 18, 2010 by Total Immersion

Andrew Pang (Managing Director, Leovation Ltd), Ruben Padilla (Managing Director, Augmented CPG) and Greg Davis (General Manager, Total Immersion) gathered to discuss uses of AR in packaging and publishing. Davis began with an overview of AR as a vehicle to bring interactivity to traditional print media. A core premise of printed communication is storytelling, “the [...]

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Canon Pixma Cross Media Digital Campaign in Hong Kong

Posted on September 2, 2010 by Total Immersion

Total Immersion‘s partner, Leovation unveiled a cross media AR experience to support the new Canon Pixma campaign. The AR experience is available on web and on street marketing event located in famous shopping malls. The new standardized AR+ logo is present on Canon catalogue to recognize active pages/images and on the experience website. You can [...]

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New AR Books : Dinosaurs Alive and Fairyland Magic come alive !

Posted on June 29, 2010 by Total Immersion

Total Immersion’s Partner Leovation and Carlton Kids teamed up to develop new exciting books featuring unique AR Experience in UK. More information on dedicate website.

Filed under: Consumer products, New Projects, Publishing | Tagged: , , , , , , , | 4 Comments »

TI on TV : Last TV Reports talking about us !

Posted on March 18, 2010 by Total Immersion

Canal + Pop Com – March 7th talking about Augmented Reality upcoming Business. (In French) Leovation interviewed by TVB- Finance Magazine regarding Augmented Reality Solutions. (In Chinese)

Filed under: Event / Networking | Tagged: , | Leave a Comment »

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