Total Immersion puts in the action with new “Iron Man 2” Augmented reality application

Posted on June 24, 2010 by Total Immersion

Collaboration with LG Mobile Phones, Marvel and Paramount Lets Anyone Don the Gear and Fly Around Like Tony Stark via IM2 Microsite and New LG Ally Android Mobile Phone LOS ANGELES (June 23, 2010) – Curious to see the world as Tony Stark sees it? Well, you can now don the gear, thanks to Total Immersion, [...]

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“I am Iron Man 2″ wowed final users !

Posted on May 10, 2010 by Total Immersion

Credits : http://www.theppc.com/

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Try now “I am Iron Man 2″ Augmented Reality Experience

Posted on May 6, 2010 by Total Immersion

PPC Interactive unveils “I am iron Man 2” Augmented Reality Experience for the theatrical release of “Iron Man 2″. This experience based on Total Immersion’s Technology features unique functions like Face Tracking, Movement Detection and possibility to capture the video stream with sharing options through social networks. This engaging experience allows you to turn yourself [...]

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Blog Review : “Augmented Reality Meets Home Entertainment”

Posted on February 15, 2010 by Total Immersion

Please have a look at this article : Home Media Magazine Three of the fourth quarter’s biggest DVD and Blu-ray Disc releases featured a bonus that can’t be found on the discs, but only on the packaging. And the company behind it is hoping they won’t be the last in home entertainment to try it. [...]

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Video Release of Augmented Reality Bonus on Gi Joe The Rise of Cobra DVD

Posted on December 7, 2009 by Total Immersion

For the last release of G.I. Joe: The Rise of Cobra Special Edition and Blu-ray Edition DVD, use your DVD as a special trigger for Augmented Reality Combat Experience. This exclusive AR Experience is first time used as part of a bonus in a DVD. Credit : PPC Group

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DVD : Augmented Reality considered features as bonus for G.I. Joe: The Rise of Cobra Special Edition and Blu-ray Edition

Posted on November 9, 2009 by Total Immersion

For the last release of G.I. Joe: The Rise of Cobra Special Edition and Blu-ray Edition DVD, use your DVD as a special trigger for Augmented Reality Combat Experience. This exclusive AR Experience is first time used as part of a bonus in a DVD. Have a look to the video trailer here. Experience here. [...]

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Expert Review :Eric Gehl, COO “User stats prove growing consumer demand for augmented reality”

Posted on October 23, 2009 by Total Immersion

User statistics published this week are proof of the growing impact of augmented reality (AR) marketing on consumers, according to market leading specialists, Total Immersion. The figures, compiled from AR website campaigns for Paramount Picture films Star Trek and  Transformers, show that the experiences generated ‘hundreds of thousands of visitors’ during the first launch week [...]

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Entertainment : Official launch of Transformers 2 DVD with Optimus Experience

Posted on October 20, 2009 by Total Immersion

PPC unveils new Augmented Reality Experience for the launch of Transformer 2 DVD. This experience is available only on the TF2 2-disc DVD & Blu-ray! Video here ! Experience here !

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Best Transformers 2 Revenge Of The Fallen Fan !

Posted on July 17, 2009 by Total Immersion

Please have a look to this very cool video done with Transformer2 AR Experience.

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Digital Marketing : Transformers 2 Street Marketing Campaign in Madrid

Posted on July 2, 2009 by Total Immersion

Have a look on last Transformer 2 Street Marketing Campaign in Madrid using face-tracking technology and augmented reality kiosks.

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