Just one year after launching the first AR print experience in Europe, featuring the legendary french singer Johnny Halliday (see video – in french – here), the weekly magazine Télé 7 jours released a new AR cover earlier this month. The 3D experience is all about exclusive contents from the daily TV series « Plus [...]
Filed under: New Projects, Publishing | Tagged: AR, D'Fusion @Home®, print, Publishing, Télé7Jours, Total Immersion | 1 Comment »
French operator Bouygues Telecom has added an augmented reality feature to the smartphone purchasing guide available at its points of sale. The new 3D technology allows customers to test and discover the functions of new smartphones, divided into two categories by level of complexity: “smartphones” : Acer Liquid Mini and Samsung Galaxy 551 [...]
Filed under: E-Commerce, New Projects, Online Marketing | Tagged: Acer Liquid Mini, AR, Augmented Brochures, Augmented Reality, Bouygues Telecom, Brand Experience, D'Fusion @Home®, Publishing, Samsung Galaxy 551, Samsung Galaxy S, Smartphones, Sony Xperia ARC, Total Immersion | 4 Comments »
Watch how DK’s new 3-D Pop Up Human Body & Dinosaur books work – by using a PC and web-cam you can activate special augmented reality animations of dinosaurs and the human body to make characters from the page pop-up on screen.
Filed under: New Projects, Publishing | Tagged: AR Book, Augmented Reality, Book, D'Fusion @Home®, Digital Labs, Partners in action, Publishing, Total Immersion UK | 2 Comments »
OnScreen Communication, the Italian communication agency Augmented Reality solutions developer, just released a augmented reality Iphone application for Mercedes-Benz Italia. This app promotes the Mercedes-Benz winter collection brochure through interactions, superimposing virtual contents on the pages with the AR logo. You can download this application on the App Store : Mercedes-Benz Touch Experience.
Filed under: Mobile, New Projects | Tagged: Augmented Reality, Brochure, D'Fusion® Mobile, Interactive Experience, Iphone, Mercedes Benz, Online Marketing, Onscreen Communication, Publishing, Total Immersion | 1 Comment »
Filed under: Fun Stuff, New Projects, Publishing | Tagged: AR Book, Augmented Reality, Carlton Kids, D'Fusion @Home®, Leovation, Partners in action, Publishing, Total Immersion HK | Leave a Comment »
This is the first part of our selection of great Christmas Gift featuring Total Immersion’s Augmented Reality technology. Nathan Interactive Book : Dokéo+ with Dokito This book developed and designed for kids between 2 and 5 years old proposes funny interactions with a dedicated character : Dokito. Hachette Parlour Game : “La Boite à Enigmes [...]
Filed under: Consumer products, New Projects, Publishing, Toys, Trading Cards | Tagged: AR Book, Augmented Reality, Book, Brand Experience, Christmas, Consumer products, Gifts, Hachette, Leovation, Nathan, Partners in action, Publishing, T-Shirt, Total Immersion | Leave a Comment »
Andrew Pang (Managing Director, Leovation Ltd), Ruben Padilla (Managing Director, Augmented CPG) and Greg Davis (General Manager, Total Immersion) gathered to discuss uses of AR in packaging and publishing. Davis began with an overview of AR as a vehicle to bring interactivity to traditional print media. A core premise of printed communication is storytelling, “the [...]
Filed under: AR Immersion 2010 | Tagged: AR, AR Immersion 2010, Augmented CPG, Augmented Reality, Leovation, Packaging, print, Publishing, Retail, Total Immersion | 1 Comment »
If you want to participate please contact us ! 09:00 - AR 101 – Main Stage You don’t know AR yet? Head back to class and learn everything about the exciting world of augmented reality. 10:00 - Opening Keynote – Main Stage Join Bruno Uzzan, co-founder & CEO, as he unveils Total Immersion’s vision for [...]
Filed under: Press Release | Tagged: AR Immersion, Augmented Reality, Brand Experience, Consumer products, Digital Marketing, Event, Interactive Experience, Online Marketing, Partners in action, Publishing, Theme Park, Total Immersion | Leave a Comment »
Have a look at this article : Inventorspot While most children ardently believe the magic conjured up by Harry Potter and his band of wizards is the real deal – they soon learn to file those beliefs away, alongside Santa Claus and the Tooth Fairy. Fiction is make-believe and scientific proof is another thing all [...]
Filed under: Blog Review | Tagged: AR Book, Augmented Reality, Consumer products, D'Fusion @Home®, Interactive Experience, Publishing, Simon, Total Immersion US | Leave a Comment »
If a picture is worth a thousand words, what’s an augmented reality experience worth? Legions of young readers can now to find out, with the publication of bestselling and award –winning author Tony DiTerlizzi’s “The Search for Wondla.” Total Immersion, the global leader in augmented reality, has teamed with Simon & Schuster Books for Young [...]
Filed under: New Projects, Publishing | Tagged: AR Book, Augmented Reality, Publishing, The Search For Wondla | Leave a Comment »
