Total Immersion Points Way toward New Modes of Digital Game Play via Augmented Reality

With AR Technology in i-TAG Toys, Topps Trading Cards and More, Is Toy Industry Nearing a Tipping Point? LOS ANGELES (February 11, 2010) – With the holiday season now behind us and Toy Fair opening this week, are we witnessing a revolution in how kids play? Last fall, in advance of the release of Twentieth Century [...]

Total Immersion augmented reality technology is one of most talked-about trends and technologies to have influenced global marketing over the past 12 months

Total Immersion is part of Most Contagious 2009 report in Augmented Reality section. This report talks about all talked-about trends and technologies to have influenced global marketing over the past 12 months. You can have a look to this report here. At the other end of the fun spectrum is Topps’ 3D Live Baseball Cards [...]

Trading Cards : Video Release of Topps Bundesliga Augmented Trading Cards Powered By Total Immersion

Licensed collectables publisher Topps Europe Ltd (Topps) has teamed up with Total Immersion to create the world’s first range of 3D football stickers for the German Bundesliga. Due to be launched this month, Topps 3D Live stickers use augmented reality to give football fans the chance to see their favourite players come to life, make [...]

Press release : Topps and Total Immersion Huddle Up, Unveil ‘3D Live’ Football Cards: NFL Quarterbacks on Virtual Gridiron Come To Life Via Augmented Reality

Cards Build on Game-Changing Introduction of 3D Live Baseball Cards, Enable Kids and Collectors to Play Ball with the Pros at ToppsTown.com               LOS ANGELES and NEW YORK (September 23, 2009) – If the prospect of being a Monday morning quarterback every day of the week grabs you, you can now get in the game, [...]

Press Release : Topps Team Up With Total Immersion to Launch Football’s First 3D Stickers

Licensed collectables publisher Topps Europe Ltd (Topps) has teamed up with Total Immersion to create the world’s first range of 3D football stickers for the German Bundesliga. Due to be launched this month, Topps 3D Live stickers use augmented reality to give football fans the chance to see their favourite players come to life, make [...]

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