Total Immersion Releases Augmented Reality Game SkinVaders

Time to Save Face! (Literally!) As Aliens Invade Your Face in The First Game to Bring Players Physically into the Game LOS ANGELES, Oct. 20, 2011 Total Immersion, the global leader in augmented reality, today released SkinVaders™, a fun game for all ages available as a free download for the iPhone®, iPad2® and iPod touch® at App Store(SM) at http://www.itunes.com/apps/skinvaders. Created with [...]

Mastodon Partners With Total Immersion to Create Augmented Reality Experience for Band’s Upcoming New Album, The Hunter

New Single, “Curl of the Burl,” Confirmed for Digital Worldwide Release on August 16th; Band Reveal Track-Listing and Multiple Configurations of The Hunter, Due From Reprise Records on September 27th, 2011. Hard rock titans Mastodon have announced that their upcoming new album The Hunter will be released in several configurations that feature an exciting interactive [...]

Total Immersion Powers MyFlipbook with Selena Gomez

 Innovative Technology Leverages the Potential of Crowd-Sourcing to Create a Personalized and Collaborative Social Music Video Experience. San Mateo, Calif. June 28, 2011 – Total Immersion, a global leader in augmented reality (AR), announced today that it has developed a new, ground-breaking Facebook application—MyFlipbook—to help music fans create a personalized and unique music video. Created [...]

Total Immersion’s Partner Perfect Prototype Retells Its Story, Continues Pushing AR’s Potential

Total Immersion’s “founding partner,” Perfect Prototype built a reputation over the years for imagining and engineering smart interactives, and, in recent years, for taking on diverse and challenging applications of augmented reality. As immersive technology becomes smarter, faster, and more complex, the Perfect Prototype team, led by CEO Matt Browning, is exploring more broadly, experimenting [...]

THQ shows an AR Magic Mirror at E3 2011

THQ had a little surprise on their booth for the lucky ones who attended E3 this year: an AR Magic Mirror! People waiting in line by the booth had the surprise to see themselves changed into characters from the videogame  ”Saints Row 3″ which will be released on November 15 or into WWE wrestlers thanks [...]

Imagine That Technologies Introduces Streamline: Quick and Easy Renderings of 3D Models for Online Fitting Rooms

Imagine That launched its new Streamline 3D model creation software at the ARE conference in Santa Clara. “With the introduction of Streamline we have the ability to offer retailers an efficient way to cost effectively convert their online catalogues to 3D catalogues.” said John Leahy, Imagine That president.  “This set of management and conversion tools [...]

First iPad 2 App “AR Magic Mirror” is Now Available for Free on iTunes!

The first AR application for the iPad 2 is now available for free on iTunes.

Volvo Pioneered the First Ever YouTube Masthead with an Augmented Reality Experience

On Saturday, March 12, Volvo Cars of North America (VCNA) offered for one day only an Augmented Reality (AR) S60 driving experience iPhone and Android app that activates when visiting YouTube. This campaign, created by Euro RSCG New York, marks the first YouTube masthead ever created with an AR experience of any kind. It is [...]

Total Immersion Receives USD $5,5M in Funding Led by Intel Capital

Press Release :  Total Immersion, global leader in augmented reality, announced today that it has secured USD $5,5M in a funding round led by Intel Capital joined by existing investors Partech, iSource and Elaia Partners. The new funding will be used towards further development of the D’Fusion platform and to drive new usage of augmented [...]

Case Study: How Olympus Spurred Product Awareness and Sales With Augmented Reality

Have a look at this full case study : Marketingprofs It is said that consumers are four times more likely to buy a product once they’ve held it in their hands. But if you know retail, you understand how challenging it can be to get people into stores, let alone within reaching distance of your [...]

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